4th & Five is Arkansas' most engaged sports show — live on YouTube every weekday plus weekly long-form content. Our audience is passionate, local, and loyal. They follow their team, they follow their hosts, and they trust the brands that show up alongside us.
When a brand partners with 4th & Five, they don't just buy an ad slot — they get woven into the show. Presented-by broadcasts, daily segment sponsorships, live remotes, road-trip tailgates, on-camera interviews, and community events. Here's a look at the partners who show up alongside us, and the real work we do together.
Oaklawn Sports is the presenting sponsor of our Game Day coverage — their name is on the desk every time we go live from a Razorback game. Arkansas' home for racing and sports gaming reaches the exact audience that lives for game day.
Arkansas' leading orthopedic and sports-medicine practice presents our high school and college coverage. From the 7-on-7 Shootout of the South to game days across the state, Ortho Arkansas is the name behind the broadcast — keeping Arkansas athletes moving on and off the field.
Southwest Arkansas' premier automotive dealer (Southwest Auto Collection in Arkadelphia) keeps 4th & Five on the road. When the show travels — from Fayetteville to Oxford for the Ole Miss game — iDrive SWA powers the trip, putting our live remotes wherever Arkansas plays.
Our newest partner — an elevated sports bar in Bentonville's 8th Street Market where bold flavors, big games, and local energy collide. Parlay on 8th is our Northwest Arkansas home base, sponsoring a daily segment and hosting our live away-game tailgate shows all season long.
The Arkansas Alumni Association is the official home of our Game Day show — we broadcast live from the Alumni House every home game. It's where the Razorback Marching Band shows up before kickoff to put on for fans and bring the energy that fuels our broadcast, and where we get Alumni Association leadership on camera, including a sit-down with President Brandy Cox.
4th & Five isn't just on the sidelines — we're in the community. We put in the work alongside Arkansas causes that invest in kids and families across the state.
Fill out the form and we'll get back to you within 24 hours. Whether you're looking for a one-month trial run or a full-season title sponsorship, we'll build something that works for your budget and your goals.